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Meet the Team
cynthialeE
CCIM, TACS, GRI
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President, KW Commercial (National)
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Commercial Managing Director, KW City View (San Antonio)
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Founding Partner, LAUNCH CRE Network
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MAPS Coach
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Licensed Broker
Cynthia Lee CCIM, TACS, GRI is a prominent figure in the world of commercial real estate and a recognized leader in the industry. As the National President of KW Commercial - Keller Williams Realty International, she has been honored as one of Texas Business Journals' "Top 100" Most Influential People.
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Cynthia also holds the position of Managing Director for the Commercial Division at Keller Williams City View in San Antonio, Texas, where her visionary and strategic leadership has been instrumental in breaking barriers and diversifying the commercial real estate sector.
Notably, Cynthia, along with her partner Alicia Shepherd, has introduced an innovative educational program within KW Commercial, equipping over 1,000 emerging CRE agents with critical fundamentals in less than a year. Their educational funnel is now sought after by professional sports associations and other real estate organizations.
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In addition to their educational initiatives, Cynthia and Alicia have created Launch Commercial, a groundbreaking support services platform designed to streamline the administrative aspects of agents', investors', and brokerages' businesses. This invaluable resource empowers real estate entrepreneurs to build and grow their enterprises seamlessly.
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Cynthia and Alicia are also the founding members of KWC Team Texas, which spans across California and Texas and is the first team to leverage the Launch Commercial Real Estate Platform.
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Beyond her leadership roles, Cynthia remains an active, multi-award-winning licensed real estate Broker, consistently ranking among the top females in KW Commercial, both nationally and locally.
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Cynthia is among an elite group holding the CCIM designation (Certified Commercial Investment Member), signifying her expertise in commercial real estate, including advanced financial and market analysis. She has served as the Past President of the San Antonio/South Texas Chapter for CCIM and continues to be an active member.
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Furthermore, Cynthia is among the first recipients of the Texas Accredited Commercial Specialist (TACS) designation by Texas Realtors.
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Specializing in retail and office tenant/buyer representation, Cynthia's niche lies in franchising. Her impressive portfolio includes representing numerous national and regional brands such as Altitude Trampoline Park, The Pickle Pad, Salata, Crumbl Cookies, Title Boxing, Massage Heights, Domino's Pizza, Keller Williams, Smokey Mo's BBQ, Ritual Hot Yoga, and many more.
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Cynthia is a known guest speaker, panelist and moderator for franchise trade shows and retail events. She also shares her knowledge of franchising and site selection as a MAPS (Mega Achievement Productivity Systems) Coach within Keller Williams.
Cynthia's journey in commercial real estate began at Transwestern, where she honed her skills as a broker. She later returned to Keller Williams to leverage the synergy between commercial and residential real estate. Her deep understanding of consumer growth and the residential market is exemplified by her attainment of the prestigious residential designation, GRI (Graduate Realtor Institute).
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Cynthia's impressive background extends beyond real estate, with 16 years as a television news anchor and reporter for KABB-TV, complemented by a decade-long career as a residential Realtor.
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Notably, Cynthia has made significant contributions to her community, serving three terms on the Executive Board for the Hemisfair Park Area Redevelopment Corporation (City of San Antonio). She is an alumna of Leadership San Antonio and has been featured as a top Broker in multiple issues of Texas Monthly magazine. Cynthia's accomplishments have also garnered recognition in Forbes, Fortune 500, Entrepreneur, and 'O' magazines.
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In her personal life, Cynthia is married and a dedicated mother to a middle school daughter. She is a professional pianist, emcee, certified kickboxing and boot camp instructor, certified Reiki Master, and practitioner of Transcendental Meditation. Cynthia's roots trace back to Seguin, Texas, and she is a proud graduate of SMU in Dallas, Texas.
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Cynthia Lee is not just a leader in the real estate industry; she is a visionary, educator, and community advocate, whose contributions continue to shape the landscape of both her profession and the communities she serves.
Precise, knowledgeable, detail-oriented and client driven.
Chantel Martinez knows how to execute and close commercial real estate deals while keeping the client fully informed.
Chantel is a licensed Commercial Broker Associate to Cynthia Lee at KW Commercial and has leased and sold over 650,000 square feet of office, retail and flex space. She’s successfully negotiated over 200 leases and sales contracts worth over $150M. She specializes in tenant representation with a niche in franchising.
She’s closed multiple deals for national franchise brands such as Crumbl Cookies, Massage Heights, and Pinspiration. Chantel loves the thrill of working with franchise brands to understand the challenges of their site selection and helping them establish a winning real estate process.
Chantel’s background includes working for a Mega Church in San Antonio before jumping into real estate where she spent four years working for a top residential real estate team in San Antonio. That experience helped broaden her overall understanding of market growth and how residential and commercial real estate truly go hand-in-hand.
Chantel was born in Houston and raised in San Antonio. She attended Southwestern Assemblies of God University in Waxahachie, TX, where she earned her Bachelor’s degree in Business Management and an Associate’s degree in Bible and Theology. Chantel and her husband have two maltipoo puppies (pictures available upon request). When she’s outside of the office, you can find Chantel at a sushi restaurant, walking the streets of Polanco (Mexico City), or most likely at a slot machine in Las Vegas!
Bret Franson is an expert in consumer and commercial real estate analytics. Bret has the skill of identifying the key consumer behaviors and real estate variables that contribute to a brand's performance. Bret has a core belief that transparency is the key to success in business and personal relationships. Bret is committed to winning and has a “Never Quit” attitude.
Bret’s passion is discovery and adventure. He enjoys getting the answers to the unknown that helps businesses grow. Bret serves as a business development and growth consultant for multiple businesses, including emerging franchisors, retail brands, and a medical research and treatment facility.Bret has experience as a franchise business owner, an independent business owner, real estate investor, and Vice President of Franchise Development for Massage Heights and The Gents Place. Bret’s efforts in franchising have been recognized by Entrepreneur Magazine, Fortune Magazine, and Franchise Times Magazine.
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Bret is a husband and father. In his spare time, Bret is a professional international off-road racer where he competes in the U.S. and Mexico. In 2020 Bret won the longest off-road race in the United States.
With 12 years of experience in logistics and a background in Business Administration, Jerry brings a seasoned operational perspective to his role as a Brokerage Coordinator in commercial real estate. Jerry's expertise lies in understanding unique business requirements and delivering tailored solutions that align with client projects and goals.
Jerry is highly skilled in managing processes, timelines, and communications to ensure all transactions are handled efficiently and effectively. His proactive approach allows me to identify potential challenges early and implement strategies to overcome them. As a tactical planner, he excels in fostering collaboration and ensuring seamless coordination among all stakeholders.
By combining operational expertise with a client-focused mindset, He is dedicated to supporting the success of real estate initiatives while driving value for every client he serves
Outside of work, he enjoys playing tennis, which helps him stay active and focused. This balance allows him to bring energy and dedication to every client and project he supports.
8 years of experience in a call center industry applying a strong technical background to navigate and utilize cutting-edge tools and platforms.
4 years of experience in Data Analytics in a Fortune 500 company.
Blend technical expertise and marketing specialization to design innovative campaigns leveraging data insights.
Joy has over 20 years of experience as an Executive Assistant in a corporate setting including over ten years as a junior Paralegal.
Having held positions in the legal, banking and business fields, Joy is able to tailor her skills to meet the needs of potential and existing clients.
She has extensive experience with all administrative tasks and her current scope of work includes comparing LOIs to leases prior to handing the draft leases over to the client's attorney, creating lease abstracts for each executed lease, tracking important lease benchmarks, tracking lease expirations and identifying specific lease language.
Joy graduated from UCLA with a Bachelor of Arts in English and holds a UCLA certificate in Early Childhood Education.
Joy is not only precise, but efficient and prompt.
A fresh graduate from the University of the Philippines with a Bachelor of Science degree in Biology, Sabrina is an enthusiastic worker who learns quickly on the job and always aims to deliver.
She was an active student leader in various organizations during university and has had time working under her university's Office for Student Affairs, allowing her to expand her skillset in social media management, publication material creation, market research, and administrative work.
Sabrina currently handles administrative tasks and manages social media on behalf of the team. When she is not at work, she enjoys baking, reading, and playing all kinds of sports.
With over 11 years of diverse experience, Migs Miguel has built a robust career spanning social media and email management, database and website administration, content writing, technical support, customer service, administrative assistance, and research.
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Currently, Migs oversees operations for Commercial In a Box, leveraging his administrative expertise to ensure seamless project execution.
His adaptability and flexibility are rooted in his extensive work across multiple industries, demonstrating his ability to tackle challenges and deliver exceptional results.
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He holds a Bachelor’s degree in Technical Vocational Teacher Education, with a major in Food Services Management, which further complements his multifaceted skill set.
When Migs isn’t working, he’s fully immersed in quality time with his family—cooking up mouthwatering dishes, letting loose with karaoke sessions, or embarking on exciting travels to make lasting memories.
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Migs is a reliable and resourceful professional dedicated to achieving excellence in every endeavor.